diff --git a/docs/assets/README.md b/docs/assets/README.md
new file mode 100644
index 0000000000..85d1677650
--- /dev/null
+++ b/docs/assets/README.md
@@ -0,0 +1,8 @@
+This folder must contain only files, which are needed for generating https://docs.victoriametrics.com .
+
+This folder **should not contain** files specific for a particular documentation pages such as images
+used in a particular doc. Such files must be placed in the same folder as the doc itself
+and they must have the same prefix as the doc filename. For example, all the images for docs/foo/bar.md
+should have filenames starting from docs/foo/bar. This simplifies lifetime management for these files.
+For example, if the corresponding doc is removed, then it is easy to remove all the associated
+images with a simple `rm -rf docs/foo/bar*` command.